Logo is permanently molded into the material and will not crush. Perfect for home builders, real estate companies, apartment communities and large corporate accounts. 100% UV resistant polypropylene fabric for outdoor placements. Affordable logo option when larger quantities of mats are required. Green friendly rubber backing has 10% -15% recycled content. Resists curling and cracking.All WaterHog mats are certified slip resistant by the National Floor Safety Institute.